While working on her Master’s degree in Social & Cultural Psychology at LSE, London decided on taking up a career in the field of Market Research. Having lived in and travelled across several cities in and outside India, Saachi’s understanding of people and ability to take on challenges is a valuable asset in the field of research. She started her career with Dragonfly in 2016 and in over 6 years of rich and varied experience in the field, she has worked on a multitude of top brands across a wide array of industries including telecom, media, financial services and FMCG. She approaches her work with the aim of meeting client needs, delivering on expectations and also providing unique insights. In her time off from work, Saachi enjoys travelling, dancing and binging on Bollywood movies!

Having selected her specialization basis elimination approach, whether it was choosing Commerce in junior college or graduating in Media Studies from Symbiosis; she finally found her subject of interest during an internship in consumer research.. She completed her PGDM in Marketing from NMIMS Bangalore and eventually landed up at Dragonfly in October 2017. Life since then has been about understanding various aspects from the consumers’ POV and the dynamics that come with it keeps her interested. Also, assign her a project with fieldwork travel and give her a DSLR and you will see the best results (in pictures and in analysis). Oh and she sings too! 🙂

Ramona started off her career in qualitative research with Dragonfly after 11 years in the field of Digital and Social Media marketing. Her interest in research is fuelled by a passion and curiosity for learning about consumer behaviour to arrive at insightful solutions for clients. She marries her rich and varied experience in digital marketing working across verticals with her learnings from qualitative research working with clients across BFSI, FMCG, home decor, GEC and much more.

When not working, she enjoys food – both cooking and eating, singing, and playing the ukelele, reading fiction and watching and talking about TV shows and movies.

Having his first innings played in the family business, Zariq found his calling in research while studying the subject of Marketing Research during his MBA with a specialization in Marketing. Even while dabbling in various aspects of business, he had a particular interest & curiosity in understanding consumer behaviour and their perception. Fascinated with the world of understanding and learning about a consumer’s POV, he joined Dragonfly in November 2022. After working hours, you will either find him on his bike, playing with a cat or just chilling! He likes to keep it simple & real yet memorable.

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After graduating in MBA from Rizvi Institute, Asad started working as an Account Manager in IT industry for a short while which allowed him to learn the process of managing long-term clients & ensuring customer satisfaction. He found his calling in Market Research thanks to the long discussions with his college professors who emphasized on the importance and need for research, understanding consumer behavior, and perception. Working at Dragonfly provides him exposure to multiple industries, such as Technology, Finance, FMCG, and Healthcare. In his free time, you’ll find him on small adventures throughout the city on his two-wheeler, looking for places to eat, drink (coffee) and explore. 

Chinmay is a writer, translator, and researcher with 8 years of content creation experience. He has worked in the UX space as a writer and researcher for 4 years, creating engaging content and building brands. As a freelancer, he worked on long and short form copy as a writer, editor and translator (Hindi<->English, Japanese<->English) for five years with business owners, humanitarian organizations, writers, and game creators. When not writing, he likes to play the guitar, learn a new language, play PC games from Contra to Alan Wake, or go on a motorcycle tour​